I usually do a rub that is made up of : 1/3 Cup Salt 1/3 Cup Pepper 1/3 Cup Chili Powder 1/3 Cup Paprika 1/3 Brown Sugar It has a really nice spice to it. I just started doing Brisket last year. I prolly have smoked about 6 or 7 Briskets. I tired a rub that had coffee in it and that one was really good. The reason Im asking is because I am fairly new to smoking Brisket I would love to hear other rubs that work well. Also any other tips you guys may have would be greatly appreciated.